Kebene Plus
May 2014
How can you talk about bloating and intestinal problems in a classy manner? Well, with the campaign Tempo developed for Terapia – a SUN PHARMA company. The new supplement addressing these problems is positioned as being an efficient and fast solution, with a unique composition in Romania. With Kebene Plus, you can again enjoy your well-being. Although the competition was very active, some of the competitors also launching new products, due to a coherent marketing and communication effort, Kebene Plus reached the second place in the market within less than a year from its launch, only 2 market share points away from the leader of the category.
