Paduden Rapid
March 2016
The latest campaign which Tempo developed for Terapia – a SUN PHARMA company was launched at the beginning of 2016. Paduden, a famous brand in the company’s portfolio has extended its range with a new product: Paduden Rapid, a faster method for the consumers to defeat pain. Tempo had also developed all the campaigns since 2010 for Paduden: Paduden 200 and Paduden Forte. This time, for Paduden Rapid, using the ballerina motive, the TVC features a dance that becomes a metaphor for the pain.
