METRO Together

September 2015

Success in business comes easier when you work together with a partner. Believing in the power of Together is the idea behind the 3 integrated campaigns developed by Tempo for METRO this fall – an image campaign, a promo campaign and METRO Expo, a networking event for all METRO clients and partners. The 3 campaigns where implemented through TV, press, online, in store and unconventional – giant silhouettes of METRO clients, partners and employees holding hands in high-visibility places from Bucharest and other cities in Romania. This campaign was more than successful due to its likeability among people – a lot of people shared the unconventional activities developed for METRO Together, through social networks: all the giant silhouettes spread around Romania, especially in the cities centers.

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